SmartTrips Ithaca: Encouraging Sustainable Transportation Options through a Personalized Educational Campaign

The New York State Energy Research and Development Authority has released a report that examines the extent to which the SmartTrips model encourages residents of Ithaca, New York, to use transportation modes such as walking, biking, transit, and carsharing. The SmartTrips Ithaca project includes personal guidance for residents when trying new transportation options.