Bike Love

Palo Alto, Calif.’s 2012 Bicycle + Pedestrian Transportation Plan has an unrealized goal to double bike commute trips, and technology could be a part of achieving that goal.

The TRB IDEA (Innovations Deserving Exploratory Analysis) Program's Transit IDEA Final Report 99: Bike Love details the Palo Alto Transportation Management Association's implemention of a “Bike Love” mobile app that provides daily incentives for verifiable active mode first-mile commute trips to transit and active mode commutes from home to work, up to $600 per year per commuter.